imogen ruby - Sustainable, organic clothing, toys and reusable cloth nappies for babies and young children in Sussex and beyond!
Mega Summer Clothing Sale
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Picnic Print Skater Dress
Vendor:Toby TigerRegular price £21.99 GBPRegular priceUnit price / per£33.99 GBPSale price £21.99 GBPSale -
Whale Applique T-Shirt
Vendor:Toby TigerRegular price £12.99 GBPRegular priceUnit price / per£18.99 GBPSale price £12.99 GBPSale -
Sale
Seagull Romper
Vendor:Turtledove LondonRegular price £15.00 GBPRegular priceUnit price / per£24.00 GBPSale price £15.00 GBPSale -
Strawberry Patch Striped Joggers
Vendor:Little Green RadicalsRegular price £12.00 GBPRegular priceUnit price / per£17.00 GBPSale price £12.00 GBPSale -
Sale
Mykanos Shorts
Vendor:The Bonnie MobRegular price From £20.00 GBPRegular priceUnit price / per£30.00 GBPSale price From £20.00 GBPSale -
Sold out
Hillside Tractor Sleepsuit
Vendor:Toby TigerRegular price £13.99 GBPRegular priceUnit price / per£20.99 GBPSale price £13.99 GBPSold out -
Sale
Songbird Dress
Vendor:KiteRegular price From £20.00 GBPRegular priceUnit price / per£30.00 GBPSale price From £20.00 GBPSale -
Sale
Ele Oasis Hat
Vendor:KiteRegular price £11.00 GBPRegular priceUnit price / per£18.00 GBPSale price £11.00 GBPSale -
Sold out
Ele Oasis Dungaree
Vendor:KiteRegular price £17.00 GBPRegular priceUnit price / per£28.00 GBPSale price £17.00 GBPSold out -
Merbear Shortie Dungaree
Vendor:Turtledove LondonRegular price £20.00 GBPRegular priceUnit price / per£28.00 GBPSale price £20.00 GBPSale -
Bees Knees Patch Striped Joggers
Vendor:Little Green RadicalsRegular price £12.00 GBPRegular priceUnit price / per£17.00 GBPSale price £12.00 GBPSale -
Happy Stripe Swimsuit
Vendor:Toby TigerRegular price £12.99 GBPRegular priceUnit price / per£17.99 GBPSale price £12.99 GBPSale -
Happy Stripe Swim Shorts
Vendor:Toby TigerRegular price £12.99 GBPRegular priceUnit price / per£17.99 GBPSale price £12.99 GBPSale -
Happy Stripe Rash Vest
Vendor:Toby TigerRegular price £12.99 GBPRegular priceUnit price / per£16.99 GBPSale price £12.99 GBPSale -
Puffin Print Short Pyjamas
Vendor:Toby TigerRegular price £19.00 GBPRegular priceUnit price / per£27.99 GBPSale price £19.00 GBPSale

Welcome to imogen ruby! We are so pleased to see you here! We are a family run business, focused on bringing you high quality hand selected products for babies and small children. We created imogen ruby with sustainability at its heart, from cloth nappies to clothing and toys. You will find collections of items from some of our favourite brands. We are also showcasing our handmade knitwear and crocheted ponchos.

Product of the Month: May 2025
e absolutely love this Scratch and play set by Floss and Rock. There are 10 pre-printed scratch cards containing fabulous dinosaur illustrations - dinosaurs, cavemen, volcanoes and more. She is really enjoying creating patterns and designs on each page, using the stencils and drawing her own dinosaurs and colouring them in. ♥️
Just arrived!
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Ocean Cloth Book
Regular price £12.99 GBPRegular priceUnit price / per -
Elephant Teether Beads
Regular price £6.99 GBPRegular priceUnit price / per -
Teething Ring
Regular price £6.50 GBPRegular priceUnit price / per -
Stacking Boats
Regular price £6.99 GBPRegular priceUnit price / per -
Sold out
Shark Boats
Regular price £4.99 GBPRegular priceUnit price / perSold out -
Stacking Cups
Regular price £8.99 GBPRegular priceUnit price / per -
Ice Cream Van
Regular price £16.00 GBPRegular priceUnit price / per -
London Taxi
Regular price £9.00 GBPRegular priceUnit price / per
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Free Postage
See full shipping policy hereWe offer free postage on all orders over £45 within the UK.
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Simple Returns
See full refund policy hereReturn within 28 days for an exchange or a refund. All items must be unwashed and unused.
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Some of our most popular collections
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Pocket Money Toys
A selection of toys that are under £10.
Previous Products of the Month
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February 2025: Button and Squirt Cards
Immy has been loving looking at the birds in our garden, on walks and whilst at preschool over the last few weeks. She loved taking part in The Big...
February 2025: Button and Squirt Cards
Immy has been loving looking at the birds in our garden, on walks and whilst at preschool over the last few weeks. She loved taking part in The Big...
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January 2025: The Bonnie Mob Knits
We're starting 2025 with this gorgeous outfit from The Bonnie Mob. It is incredibly soft and made from 95% GOTS certified organic cotton and 5% cashmere. This outfit is easy...
January 2025: The Bonnie Mob Knits
We're starting 2025 with this gorgeous outfit from The Bonnie Mob. It is incredibly soft and made from 95% GOTS certified organic cotton and 5% cashmere. This outfit is easy...
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December 2024: Little Peeps
The Little Peeps characters by ThreadBear designs have been a firm favourite for playtime. Sometimes they are friends, sometimes they go on adventures and sometimes they have arguments and all...
December 2024: Little Peeps
The Little Peeps characters by ThreadBear designs have been a firm favourite for playtime. Sometimes they are friends, sometimes they go on adventures and sometimes they have arguments and all...

imogen ruby
We are gradually compiling a selection of snuggly hand knitted products from newborn socks to jumpers, as well as some colourful crocheted ponchos - Imogen's Great Granny's speciality.
We want to be as sustainable as possible as we believe that we need to look after the world around us. Due to this, you will currently only see a limited range of products in our hand made section.
We are currently researching and trialling a variety of different natural, sustainable and responsibly sourced yarns to ensure that you still receive a high quality, soft product but that we have minimal impact on the world.